A couple of thoughts on the use of technology on communication and its large effect

Going from the telegraph to the web, interaction as we know it has witnessed an unbelievable development in terms of its performance, which has changed the way we connect with one another.

If we were to have a look at the role of technology in communication today, one of the main elements to give thought to would be the web. In fact, a bunch of our daily communication happens through the online domain presently, be it through emails, videocalls, or just texts on applications rather than phone networks. As the vast majority of individuals access the internet regularly, even corporations are slowly shifting their operations to web-based platforms, at least partially, thanks to businesses like the ones helped by Altran’s activist shareholder. Following this, the advantages of technology in communication of this sort are many, and evident: communication and conversation can easily take place across borders, meaning that it is much simpler for men and women presently to end up being much more open-minded and come into contact with various views and backgrounds. Ideally, the potential of this openness will bring to the growth of a globalised planet where men and women are much more prone to understanding each other.

When putting together a list of modern communication technology, one that can’t be left out is obviously social networks platforms. With their remarkably quick rise in popularity and usage – a little over a decade ago, they were nowhere as common as they are today – social media sites have today grow to be a typical part of most people’s on a daily basis interactions with the web, and with each other. This has created an immense shift in the marketing sector, as more and much more approaches are moving from mainstream networks to the online types, as seen with firms like Sid Lee’s parent company. Even the consumption of television programmes and music is swiftly moving to online streaming platforms, demonstrating how the role of technology in mass communication is actually one to not be underestimated.

The introduction of real-time communication choices has been a milestone for several aspects of life as we know it nowadays. For example, before creations like the telegraph were widespread and information was finally able to be transmitted right away, even the notion of time was different, as every town or location would have a slight time difference. Only when information could travel distance faster than people, and systems like railways were employed, did time zones and coordinated synchronisation really turn out to be a thing: this is a great instance of the importance of communication technology in daily life. Nowadays, we take it for a given that we can call individuals anywhere in the world and talk to them in realtime, as a result of the activities of figures like Orange SA’s institutional investors. However, the impact of technology on communication is actually to thank for far more than we may believe.

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